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| Best-selling author Stephen M.R. Covey gave a business case for trust in his keynote speech at the 2015 Masters Summit in Salt Lake City. |
by Cindy Fazzi
Editor, MasterControl Insider
Whether you’re a quality professional responsible for your system implementation or a CEO getting ready to launch a medical device startup, Stephen M.R. Covey believes there’s one thing you need to succeed—trust. “Trust is an economic driver, not merely a social virtue,” he said in his keynote address at the 2015 Masters Summit.
Everyone needs to be time- and cost-efficient. Trust will help you achieve both, according to Covey. “Nothing is as fast as the speed of trust,” he said. “The economics of trust covers speed and cost. When trust goes down, you will feel your speed go down, and consequently, cost goes up.” He called that extra cost the “trust tax.”
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